Thursday, January 26, 2012

Tell your photographers to GET CLOSER!—

Dear Yearbookers, 
One of the best parts of YearTech Online is that from my office computer I can go and look at the progress of yearbooks that are being created online by those schools using the program. They are looking GREAT! And this tip is for everyone. I just thought of it while reviewing those pages.

But one think I did notice that you need to work on (this pretty much goes for everybody) is that you need to tell your photographers to get a lot closer.

I am seeing way too many photos taken from across a classroom or a gymnasium with people the size of ants. Please stress to your photographers that the best pictures have lots of faces and very little extraneous background. Years from now no one will care how shiny the gym floor was but they will care about the look of determination on the faces of your basketball players.

Bob Kerdus
Jostens Yearbook Rep

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